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FARM: Artisan Foods is a California-based quality prepared foods company.
The logotype was designed to reflect these aspects:
- Their core quality pledge promises their produce is fresh and purchased directly from organic farms. The kitchen uses only heirloom fruits & vegetables.
- Associate their products with the natural, holistic "warmth" of the sun. Livestock graphics embody the company's direct relationship to local farms.
- Their specialty food services encompass four different divisions: catering, baked goods, retail store items and restaurant.